Scrypt Blog
Retail Pharmacy October 2023 | SMS survey campaign case study | SAM TURNER | SCRYPT
SMS is consistently our best tool for engagement with customers. More and more patients are listing Mobile/SMS as their preferred contact method
Retail Pharmacy September 2023 | Gaining And Retaining New Customers | SAM TURNER | SCRYPT
Annually, that’s business lost from potentially 3700 returning customers, while an increased retention rate of as little as five per cent could be worth anywhere from $39,000 to $56,000 in gross profit a year for the average store.
Retail Pharmacy August 2023 | Business Through Innovation: Technology | THE ART OF BULK SMS: YOUR CUSTOMER COMMUNICATION’S SECRET WEAPON: PART TWO | JUSTIN GILLIES | Scrypt.
If you follow the guidelines from parts one and two, you’re well equipped to excel in the realm of bulk SMS campaigns.
Retail Pharmacy July 2023 | Business Through Innovation: Technology | THE ART OF BULK SMS PART ONE: YOUR CUSTOMER COMMUNICATION’S SECRET WEAPON | JUSTIN GILLIES | Scrypt.
How much do you really know about marketing and how to put your best foot forward when creating marketing material? We as pharmacists speak to our customers every single day, including counseling on medication, guiding OTC product selection, and advising if/when...
Retail Pharmacy May 2023 | Business Series: Technology | How AI Is Transforming Community Pharmacy | Sam Turner | Scrypt.
It was probably ten years ago a friend of mine started telling me about artificial intelligence (AI) and how it was going to take over the world. At the time he was studying software engineering and as a student in their final year at university enjoying a few beers...
Retail Pharmacy April 2023 | Business Series: Technology | Cyber Security: Simple Steps To Action | Sam Turner | Scrypt.
A lot has been said publicly and written about over the past 12 months that has put the risk and effects of cyberattacks into the spotlight - and rightly so. In Australia alone, several large-scale attacks were a part of a 26% increase in total notifiable breaches to...
Retail Pharmacy March 2023 | Business Series: Technology | Making It Pay With Digital Payments | Sam Turner | Scrypt.
The rapid change in online consumer trends and how this has impacted in most parts, the positive delivery of pharmacy professional services and products by methods of telehealth and remote care was the subject of my article in the February issue of Retail Pharmacy. ...
Pharmacy Entrepreneurship: How to maximise personal and business performance.
For healthcare professionals looking to take control of their business and explore new growth opportunities, pharmacy entrepreneurship can be an exciting prospect. However, many pharmacy owners and their teams may find it difficult to implement new techniques and technologies due to a myriad of factors. In this blog post, we examine the difficulties facing pharmacy entrepreneurs and how Scrypt and Foundations can be used to their advantage.
Retail Pharmacy | Business Series: Technology | How Digital Solutions can Expand and Flourish | Sam Turner | Scrypt.
Amongst the many challenges and stresses that arose from the pandemic, it’s safe to say that certain changes in consumer behaviour has evolved in a way that has arguably benefited the delivery of services in pharmacy. The widespread adoption of telehealth has been a...
Pharmacy tech in the digital age: Recap of NAPSA Congress 2023
An incredible week had by industry leaders and pharmacy students, the future industry leaders, as they attended the National Australian Pharmacy Students' association (NAPSA) Congress 2023 held in Canberra during the week of 16th-20th Jan. The event provided a...